John Abbott, the former Chief Financial Officer of McCann-Erickson UK has joined the Marketing Innovation Group (MIG), the award-winning digital direct marketing organisation.
[UKPRwire, Thu Sep 27 2007] John joins MIG to bring his vast professional experience and financial expertise to strengthen the operational and financial management of the business.
“We are thrilled John is joining us at such an exciting time in the development of the business. With a number of significant new clients coming on board, and more and more people realising the value of our multi-channel data and communications approach, this is the perfect time for John to become part of the team,” commented Rob Bielby, CEO of MIG.
John Abbott said “I am delighted to be joining MIG. From the work I have already done with them it’s clear their approach is one which adds significant value to their clients. Their combination of strategy, data tools and communications tools is unique, and I look forward to working with them further and helping the MIG business become even more successful.”
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