Bentley Organic, Asda launch date changed due to increased demand
The Asda launch of Bentley Organic has been put back a month in anticipation of increased demand for the new Soil Association Certified organic personal care range.
[UKPRwire, Thu Apr 12 2007] Bentley Organic was due to hit the shelves on 14th April, but Asda have set a new launch date of 14th May, in order to implement an increased listing for the Soil Association Certified organic personal care products, along with a wider promotional campaign across the Asda magazine, website and in store radio station, as well as in store point of sale.
Meanwhile samples of the Bentley Organic products, which include detoxifying, calming and moisturising, smoothing, revitalising and deep cleansing ranges, all of which use the highest grade natural oils and extracts, have received rave reviews from figures in the organic industry.
Elisabeth Winkler, Editor of Living Earth, has said, “I think Bentley Organic is a top class range that does Asda proud. The products are truly natural and a pleasure to use.”
The Bentley Organic range, available in Asda stores throughout the UK from May 14th, is set to retail from between £1.98 and £2.98, encompassing Asda’s ethos of providing quality products at affordable prices and the commitment of Bentley Organic to provide an environmentally sustainable natural choice.
For more information contact Jamie Murphy at Cube3 Marketing on 01204 533312 or at Jamie@cube3marketing.com
Del.icio.us
Digg
Furl
Blinklist
Reddit