3rd Generation bingo tickets set to re-energize the game

edwardthompson launch their new full colour variable bingo books with Gala Bingo the first customer to reap the benefits of a completely personalised product With the UK bingo market going through changing times, edwardthompson have launched a bingo book that will improve both player experience and bingo club revenues.

[UKPRwire, Tue Jan 26 2010] With the UK bingo market going through changing times, edwardthompson have launched a bingo book that will improve both player experience and bingo club revenues.

In the past bingo clubs were limited to a standard format with limited colours and personalisation. Clubs can now design precisely how they want their books look, in full colour.

This opens the door to new style games to make bingo even more fun and exciting, as well as new commercial opportunities for clubs who can now use the books as marketing tools to promote themselves or 3rd party advertisers.

The limitless options offered by 3rd Generation Bingo Books are made possible by edwardthompson’s latest £1m investment in a state-of-the-art full colour variable high speed digital press. This is the first time the bingo industry has been able to take advantage of benefits of this technology.

Paddy Cronin, Managing Director of edwardthompson said, “As market leaders in a challenging market we understand we have to invest in innovation and that’s what we have done with 3rd Generation Bingo. We have developed a bingo book product where the only limitations are the bounds of your imagination”

Established in 1867 and based in Sunderland in North East England, edwardthompson is a top 100 UK printer who specialises in the design, print and fulfillment markets. We have been a major supplier to the leisure gaming market for over 50 years, supplying over 60% of the UK’s bingo tickets as well as other products and services.


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If you would like more information about 3rd Generation Bingo or edwardthompson contact Charles Looker on 0191 564 5045 / 07917489256 or email at charles.looker@edwardthompson.com or visit www.edwardthompson.com