Predicted record winter sales see Parripak move to a 7-day week shift pattern

For most of us, snow, freezing winds and driving rain brings nothing but misery but not for Bedfordshire-based specialist growers and processors Parripak Foods. When winter sets in, they benefit from the uplift in volume sales of vegetables to soup manufacturers, as the great British public pull the curtains and enjoy nourishing and comforting bowls of soup.

[UKPRwire, Mon Nov 10 2008] For most of us, snow, freezing winds and driving rain brings nothing but misery but not for Bedfordshire-based specialist growers and processors Parripak Foods. When winter sets in, they benefit from the uplift in volume sales of vegetables to soup manufacturers, as the great British public pull the curtains and enjoy nourishing and comforting bowls of soup.

Although winter vegetables are available in the supermarket all year round, some traditional products such as sprouts, parsnips and red cabbage enjoy their biggest increase during the three weeks leading up to Christmas.

Parripak’s marketing manager, Dominic Pleasance said that customers are very precise with their requirements when it comes to winter vegetables. “Although they are always looking at process and product development for new cuts for vegetables or new product lines, their number one requirement is definitely rapid turnaround on orders. We are expecting record sales this winter and to ensure that we are geared up for the volumes required, we changed the shift pattern in October to seven-day week production.

According to Pleasance, Parripak have several exciting launches planned with their principle customers for the early part of 2009, and they will continue to promote healthier eating products throughout the year.

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Parripak Foods are now one of the leading fresh vegetable preparation specialists in the country, serving food manufacturers and food service companies. In 2006 they become part of the William Jacksons Food group, and currently operate from a 62,000 sq ft purpose built factory on the same site providing a wide range of freshly processed-to-order vegetables, with many of them still grown on the 700 acres of vegetable farmland surrounding the factory.

For media information contact Val Jefferys, Ultimedia Public Relations, tel: 01767 601621 (ddl) email val@ultimediapr.co.uk