Recent Study: Store Cards in Russia

2010 saw IKEA beginning to issue IKEA Family store cards in Russia which led to a boom in store card growth. Since issuing 5,000 store cards during the first two months of the project, in 2012 IKEA had 36,000 cards in circulation across the country and transaction value size grew by 35% in 2012. The company was able to achieve this growth based on its strong position in furniture and furnishings where it sees little competition from retailers of a comparable size. The company presented...

Euromonitor International's Store Card Transactions in Russia report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.

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Full Report Details at
- http://www.fastmr.com/prod/588435_store_cards_in_russia.aspx?afid=303
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Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Store Card Transactions market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

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