ASICS expands its Franchise Store to Chennai

From: Scroll Mantra Private Limited
Published: Wed Jan 13 2016

True Sport Performance brand ASICS today announced the opening of a new Franchise Store at Chennaiís Express Avenue Mall. This running specialized store with the proprietary ASICS FOOT ID system, marks a milestone for ASICS in Indiaís retail scene.

Speaking about the launch Rajat Khurana, Director, ASICS India Private limited said, "We are delighted to open our first Franchise Store in Chennai after a great response in Delhi and Mumbai. ASICS as a brand strongly believes in producing innovative sports products solutions and technologies to help athletes and active consumers achieve their goals. We recently launched our limited edition shoe MetaRun, which is the best long-distance running shoe in ASICS history. It delivered new performance standards in fit, stability, light weight and cushioning Ėall mastered in one shoe. We are determined to grow and expand across the country to enhance the brandís presence and promote running to expand running communities."

ASICS EXPRESS AVENUE CHENNAI with an area of 1057 Sq ft offers a wide range of running and other sporting goods for all levels of athletes from beginner to competitive. ASICS hopes that this Franchise store would be the ideal destination for the running community of the city as it offers a plethora of running products and services.

The store design concept brings to life the brandís positioning as True Sport Performance. Combining the emotion of sport with technical expertise, the store delivers a unique sporting retail experience. To nurture a growing interest in the pursuit of running excellence, the new store features ASICS FOOT ID system, with staff on site to perform the analysis.

ASICS FOOT ID is a destination area of the ASICS shop offering static and dynamic measurements, including foot shape analysis and gait cycle analysis. ASICS FOOT ID static measures the foot shape and ASICS FOOT ID dynamic analyzes the consumerís gait while running. It helps runners find the most suitable shoes to draw the last ounce of performance out of them.

Address S-251/SF, Express Avenue Mall , 49/50L, Whites Road, Royapettah, Chennai, Tamil Nadu 600002
Phone Number 09886000502
Store Hours 10:00 am Ė 9:30 pm
Company: Scroll Mantra Private Limited
Contact Name: scrollmantra
Contact Email:
Contact Phone: 01244278663

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