Actinic Announces Version 10 of its Ecommerce Software

From: Actinic
Published: Mon Apr 19 2010

Actinic (, the supplier of award-winning ecommerce solutions for small and medium sized businesses, announces the release of version 10 of its range of ecommerce software comprising of Actinic Catalog, Actinic Business, Actinic Business Plus and Actinic Enterprise. Actinic v10 incorporates new features and improvements to assist retailers in managing and marketing their online stores. More details at

Chris Barling, CEO of Actinic says: "The latest version of Actinic Ecommerce introduces several new features that many of our merchants have requested. Retailers will benefit from real time stock control and additional marketing functionality to help increase sales, while their customers will see improvements to their shopping experience."

Key new features in Actinic v10 include:

• Real time stock control – This provides improved stock management for retailers and automatic, up-to-date visibility of stock levels for shoppers. For multi-channel retailers this also enables stock synchronisation between the website, offline ordering and the Actinic EPOS till system.

• Customer feedback integration with Feefo (Feedback Forum) - Enables the merchant to display independent customer feedback on the website. This can help to increase conversions to sales , as well as enhance the site’s SEO.

• Streamlined checkout - Improves the shopper’s experience by reducing the number of checkout steps.

• ‘Recently viewed’ products - This new marketing feature shows the shopper a list of products that they have previously viewed on the website.

Commenting on the release of version 10, Richard Cooper, marketing director of Polished Bliss ( said, "The new release of Actinic improves what was already a great ecommerce package. Actinic has been core to our business since 2005. It has proven itself to be flexible, reliable and very user friendly and has helped increase revenue by 48% per annum for the last 3 years. The release of Actinic v10, with its improved functionality, will contribute significantly to the continued growth of our business".

Prices and Availability

Available now, Actinic Catalog and Actinic Business pricing remains unchanged at £399 and £799 respectively, for single-site, single user licenses. Actinic Business Plus is £1249 plus £300 per additional networked user. Actinic Designer is £350. Actinic Enterprise is £4,000 for a 2-user system plus £500 per additional user. All prices exclude VAT.

Press contacts:
Simon Armstrong, marketing manager, Tel +44 (0)845 129 4800,

Actinic PR: Jane Lee, Dexterity. +44 (0)1273 470199, actinic at

About Actinic:
Founded in 1996, Actinic ( is a British company specialising in helping small and medium retailers trade, both online and offline, using its ecommerce and electronic point of sale (EPOS) packages.

Actinic offers ecommerce products for web designers and self-builders, including both web-based and desktop solutions. The range includes Actinic Enterprise, Actinic Business, Actinic Catalog, Actinic Express and Actinic Designer. Actinic powers more UK ecommerce sites than any other company.

Actinic EPOS systems give a comprehensive feature set that is straightforward to operate at great value. The range extends from a low cost, single till installation for the smaller store, to integrated multi-till and multi-site systems with head office functionality for centralised product, stock and price updating and reporting.

Trademarks: Actinic, Actinic Catalog, Actinic Business, Actinic Express and Actinic Designer are registered trademarks of Actinic Software Limited.
Company: Actinic
Contact Name: Simon Armstrong
Contact Email:
Contact Phone: 0845 129 4800

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