Dermatologicals in the United Arab Emirates: New research report available at Fast Market Research

From: Fast Market Research, Inc.
Published: Tue Jul 15 2014

With rising pollution levels and unhealthy lifestyles, skin problems are increasing in Indonesia, both in urban and rural areas. Various skin problems, such as rash, ringworm and scabies, also occur due to dirty water and other unsanitary conditions. To treat their skin, consumers tend to seek OTC products, which are highly available in convenience stores, supermarkets and hypermarkets. These modern grocery stores, especially convenience stores and hypermarkets, expanded rapidly over the review period, with approximately 1,000 convenience stores established annually. Thanks to the extensive outlet openings, the dermatologicals category also enjoyed positive growth in 2013.

Competitive Landscape

Holding a value share of 19% in 2013, Johnson & Johnson continued its leadership in dermatologicals. This was mainly thanks to its Daktarin brand, a topical antifungal, which remained the leading brand in dermatologicals over the review period. Daktarin is perceived to be more effective than other brands, despite having a higher price tag than most of its competitors. As the majority of its consumers belong to upper- and middle-income groups who are less price sensitive, the brand remains popular among consumers.

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Industry Prospects

Dermatologicals products are likely to continue to have low consumer awareness over the forecast period, resulting in slow growth of the category. Due to the lack of awareness, many low-income consumers still perceive dermatologicals as unnecessary, expecting the skin will recover by itself gradually. In order to stimulate faster growth, manufacturers are expected to suppress the price increase or provide smaller pack sizes to make the products more affordable.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Medicated Skin Care industry in Indonesia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Medicated Skin Care industry in Indonesia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Medicated Skin Care in Indonesia market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

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