E-Commerce Plumbing Store PlumbWorld partner with Deva to offer Gold Taps Range

From: www.PlumbWorld.co.uk
Published: Fri Mar 05 2010

Plumbworld sell a massive range of bathroom taps at present, however in-house searches have revealed a gap in the market where sales were simply slipping by the wayside. Who would have believed a couple of years ago, that Gold Bathroom Taps would make a comeback in today’s fashionable society, it turns out everyone was wrong and the search for Gold Taps has increased steadily over the last 12 month period!

Plumbworld has chosen the Lancashire based bathroom and kitchen taps supplier Deva, as the source for all of the new Gold Tap content on its E-Commerce website. Deva are based in Leigh and supports the efforts of house builders, local authorities, house associations, architects, interior designers, contractors, merchants, retailers and DIY stores. With over 140 employees, field based customer support and specification teams. Deva delivers the latest styles of bathroom and Kitchen taps, showers and accessories, and pride themselves on their commitment to provide customers with the very best quality products and service.

Scott Morris, E-Commerce Manager of Plumbworld said:

"Here at Plumbworld we always look for new opportunities to enter different sectors of the market, and after doing some lengthy research on search engine analytics packages, discovered that we were missing a great opportunity in the gold taps market. Everyone thinks Gold Taps have gone out of fashion, but our reports have shown the opposite, and over the last year searches have almost doubled for various terms relating to Gold Taps. Our new Gold Bathroom Taps range is sourced from Deva, and as a starting block we have opted to stock 10 different ranges, from the traditional Coronation range to the more contemporary designed Excel."

Plumbworld are advertising the new Gold Bathroom Taps range in various formats, Shopping Comparison engines and Google Adwords PPC. We believe an Eshot will be emerging from the depths over the coming fortnight and also a leaked report of some voucher codes escaping, but watch this space.

James Pickering, Commercial Analyst of Plumbworld said:

"It was a surprise to me when the discovery was made that people have increased their searched for Gold Bathroom Taps over the last year or so. It has been my job to ensure that the market has been researched sufficiently and that the pricing for the new Gold Bathroom Taps range has been spot on to ensure we have the best chance possible to increase sales in this sector."

Plumbworld sell a massive range of bathroom products, from complete Bathroom Suites, Electric Showers, all the way to Bathroom Furniture and Shower Enclosures. Top quality own branded products, as well as from the leading industry brands like Mira and Coram.

Plumbworld is based in Evesham, Worcestershire and now employs 50 staff within their 2,000 sqm, purpose built warehouse and offices. The company had a turnover in 2008 in excess of £18 Million. Plumbworld was established in 1999 by James and Anita Hickman who sold the business to The Grafton Group Plc in December 2006.
Company: www.PlumbWorld.co.uk
Contact Name: moderation@plumbworld.co.uk
Contact Email: moderation@plumbworld.co.uk
Contact Phone: 01386 768498

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