World Cigarettes Latvia focuses on the extent to which the market has evolved during the last twelve years in line with changing smoking habits in Latvia, the competitive environment and economic developments. The end result is an accurate and objective interpretation of market trends (since 1990) and directions, assessing underlying currents of change and projecting the market scenarios of the future, providing forecasts to 2022.
Key Findings
Non-duty paid sales are a major problem for the Latvian cigarette market, accounting for almost 31% of overall consumption in 2012, although this is down slightly from 34.5% in 2010.
Although PMI continues to lead the market it is increasingly being challenged by JTI and, more recently, BAT. Combined, these three multinationals accounted for 90% of the market in 2012. Despite PMI's leadership, its leading brand - Chesterfield - is only the third best selling brand with the market led by JTI's Winston and More brands. Marlboro now (2013-H1) only ranks fourth having led the market in 2002 and ranking second in 2009.
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"World Cigarettes Latvia" now available at Fast Market Research
Company: Fast Market Research, Inc.
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001