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Cannabidiol is infused in the beverages which treat a variety of health conditions including antioxidant and neuroprotective protective properties. The market is expected to showcase significant growth in the forecast period due to rising adoption of natural products over pharmaceutical products. However, regulation and compliance on the use of CBD in the food and beverage industry have the potential to hampers the growth of the market.
CBD beverages are considered as a natural remedy for a variety of health conditions. CBD infused beverages are believed to treat varieties of health conditions including pain, anxiety, central nervous system disease, epilepsy and many more. Rising awareness of consumers on the wellness of the products and a growing number of health-conscious consumers is driving the growth of CBD beverage market. Also, consumerís preference for natural products over pharmaceutical products will also boost CBD beverage market. Moreover, potential customers of BVD beverages are more willing to spend on legal CBD products especially by baby boomers.
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Baby boomers are the early users of CBD products. They have been using marijuana and hemp in food ingredient, textiles and medical purpose. Baby boomers are more aware to CBD beverage benefits as compared to millennial and Gen Z. Baby boomers are tend to spend more on CBD products. Also, with the increasing in number of baby boomers globally and legalisation of CBD beverages, baby boomers are expected to have the largest share in the CBD beverage market.
CBD is derived from marijuana and hemp which is incorporated with many laws and regulations. The import and growing of marijuana and hemp has been legalised by very few states, however, FDA has not approved the use of CBD in foods and Beverages, which could affect the growth of CBD beverage market globally. The rules and regulation on the use of CBD are different in different regions. Thus, the market is remains constrained to only states which have made CBD beverages legal.
CBD beverages market is expected to grow immensely in North America region, with the legalization of CBD infused products in many states. North American states including Colorado, Utah, Iowa, Texas, California, and others have approval to grow and market CBD infused products. Many key manufacturers such as Alkaline88, The Alkaline Water Company and Youngevity International Inc. have been dominating the CBD Infused beverages. European market has also seen an upsurge in CBD beverage market and is expected to grow tremendously in the region as legalization on CBD products has become mainstream. Asia Pacific is considered as the biggest market for the CBD beverages, many manufacturers are discovering the opportunities to expand their market in this region. Latin America and Middle East and Africa has experienced a steep growth in the legalization and marketing cannabis product and has an ample opportunity for this market to grow in these regions.
Global CBD Beverages Market Key Players
The key participants of CBD Beverages is majorly concentrated in North America regions followed by Europe. Some of the key market participants in the global CBD Beverages market are:
- Alkaline88, LLC
- Cannara Biotech Inc.
- New Age Beverages Corporation
- Aurora Cannabis
- Canopy Growth Corporation
- CBD Biotechnology Co. Ltd
- Other prominent players
The research report presents a comprehensive assessment of the CBD Beverages market and contains thoughtful insights, facts, historical data and statistically supported and industry-validated market data. It also contains projections using a suitable set of assumptions and methodologies. The research report provides analysis and information according to CBD Beverages market segments such as geographies, product type, and applications.
The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain. The report provides in-depth analysis of parent market trends, macro-economic indicators and governing factors along with market attractiveness as per segments of CBD Beverages. The report also maps the qualitative impact of various market factors on market segments and geographies.
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