Market Report, "Portugal Quarterly Beverage Tracker Report Q22013", published

Product Synopsis
Published by Canadean, this Quarterly Beverage Tracker report provides a detailed analysis of the latest developments in the Portugal beverage market

Introduction and Landscape
Why was the report written?
In the current climate of economic uncertainty and market volatility companies need to know about more than just data. This report provides a complete overview of all commercial beverage consumption trends, latest market developments and an economic mood indicator

What is the current market landscape and what is changing?
Portugal's GDP fell by 4.0% in Q1-13 (-2.2% in the previous year). The Consumer Price Index continued on a positive path, with a growth rate of 1.0% at the end of Q2-13 (2.7% the previous year). With unemployment at 17.7% in Q1-13 (14.9% the previous year), spending power continues to weaken.

What are the key drivers behind recent market changes?
The weak consumer purchasing power was countered by the variation in pack sizes offered by manufacturers. Packaging was tailored closely to consumer needs, with smart packaging sizes suitable for economically challenged consumers.

Full Report Details at
- http://www.fastmr.com/prod/685553_portugal_quarterly_beverage_tracker_report_q22013.aspx?afid=303

What makes this report unique and essential to read?
Designed for clients who want to understand the latest trends in the Portugal beverage industry and want more detail and analysis on this data. Canadean's Portugal Quarterly Beverage Tracker report is ideal for benchmarking total market vs retail audit data and is an essential tool for keeping up-to-date with the latest industry and market developments

Key Features and Benefits
Readers are provided with a summary snap shot table showing category growth in Q22013vsQ22012, together with 2012 actual volumes, 2013 forecast volumes and projected growth

An economic mood indicator, completed by Canadean's local consultant, examines (on a scale of one to five) whether confidence levels in the industry are better or worse than the previous quarter, whether net prices are rising or falling and how Private Label products have performed versus the rest of the market. Selected retail pricing data is given for the most recent quarter and the previous four quarters, enabling analysis of price movements.

Key highlights of the last quarter's commercial beverage performance are identified and the key market drivers examined

Volumes for Q2 2013vs Q22012, full year 2012, moving annual totals (MAT) and 2013 forecasts are provided for each individual beverage category, together with supporting text on quarterly performance and forecast assumptions. More granular data is provided for the Carbonates category, with data split by regular vs low calorie, and by key flavours. Significant activity in the soft drinks industry is covered including recent new product introductions (detailing flavour, pack type, pack size, retail price and selected pack shots) and the latest industry news.

About Fast Market Research

Fast Market Research is an online aggregator and distributor of market research and business information. We represent the world's top research publishers and analysts and provide quick and easy access to the best competitive intelligence available.

For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156.

You may also be interested in these related reports:

- China Quarterly Beverage Tracker Report Q22013
- Croatia Quarterly Beverage Tracker Report Q22013
- Belgium Quarterly Beverage Tracker Report Q22013
- Latvia Quarterly Beverage Tracker Report Q22013
- Republic of Ireland Quarterly Beverage Tracker Report Q22013