We expect strong food consumption growth in Belarus (in roubles) to continue over our forecast period to 2018. However, this expansion will not be driven by increased economic activity, with real GDP growth (in US dollar terms) forecast to contract by 0.1% in 2014 and 0.7% in 2015. We consider Belarus a risky market due to its political isolation from much of Europe and high level of government intervention in economic matters. High levels of inflation are a further concern, particularly for consumer goods sectors.
Headline Industry Data
* Food consumption value (local currency) growth (y-o-y) in 2014: +18.2%; compound annual growth rate (CAGR) to 2018: +14.3%
* Per capita food consumption value (local currency) growth (y-o-y) in 2014: +18.8%; CAGR to 2018: +14.8%
* Alcoholic drinks value (local currency) sales growth (y-o-y) in 2014: +24.3%; CAGR to 2018: +15.6%
* Alcoholic drinks volume sales (litre) growth (y-o-y) in 2014: +4.8%; CAGR to 2018: +3.2%
* Soft drinks value (local currency) sales growth (y-o-y) in 2014: +21.2%; CAGR to 2018: +16.7%
* Soft drinks volume sales (litres) growth (y-o-y) in 2014: +3.5%; CAGR to 2018: +4.0%
Full Report Details at
- http://www.fastmr.com/prod/852015_belarus_food_drink_report_q3_2014.aspx?afid=303
Key Company Trends
* In August 2013, Belarus imposed temporary restrictions on all dairy products produced by Fonterra in the wake of the firm's botulism scare. The move came after Fonterra announced that a protein concentrate produced for infant formula and animal feed might be infected with the Colstridium botulinum bacteria. Fonterra exports USD133mn of dairy goods to Belarus, Russia and Kazakhstan.
* In February 2013, Belarus' President Alexander Lukashenko was reported by BelTA to be calling for Belcoopsoyuz, the Union of Consumer Cooperatives, to become more competitive. He was reportedly supportive of the union but urged more assertiveness and aggressiveness in terms of market penetration and product placement, including lowering prices to stave off competition from private enterprises. However, privatisation...
The Belarus Food & Drink Report features Business Monitor International (BMI)'s market assessment and independent forecasts for food and drink expenditure, consumption, sales, and imports/exports and forecasts for the mass grocery retail sector. The report also includes analyses of major regulatory developments, the background macroeconomic outlook and competitive landscape comparing national and multinational companies by leading products and services, sales, investments, partners and expansion strategies.
BMI's Belarus Food & Drink Report provides industry professionals and strategists, sector analysts, business investors, trade associations and regulatory bodies with independent forecasts and competitive intelligence on the food and drink industry and the mass grocery retail market in Belarus.
Key Benefits
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New Report Available: Belarus Food & Drink Report Q3 2014
Company: Fast Market Research, Inc.
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001