Croatian consumers generally need to be directly advised on the benefits of weight management products, with a high percentage of weight management products in Croatia being distributed via direct selling. However, the fact that retail prices of weight management products are often perceived as being excessively high represents a major challenge to direct sales agents. The distribution share for the direct selling channel increased from 50% in 2008 to 56% in 2012.
Competitive Landscape
Herbalife Italia accounted for a 52% share of retail value sales within weight management in 2012, and the company recorded steady growth throughout the review period. Extensive advertising proved to be insufficient to boost the value sales of Herbalife’s rivals, as direct selling and in-home presentations proved a much more effective sales method for weight management products.
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- http://www.fastmr.com/prod/838008_weight_management_in_croatia.aspx?afid=303
Industry Prospects
Weight management products still have huge potential, given the rising awareness about obesity. One of the most detrimental elements for sales of weight management products is the perception of prices as very high and unaffordable. Manufacturers should focus on offering products within financial reach if they want to succeed in weight management.
Report Overview
Discover the latest market trends and uncover sources of future market growth for the Slimming Products industry in Croatia with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Slimming Products industry in Croatia, our research will save you time and money while empowering you to make informed, profitable decisions.
The Slimming Products in Croatia market research report includes:
* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
* What is the market size of Slimming Products in Croatia?
* What are the major brands in Croatia?
* What is the market size of Slimming Products in Croatia?
* What are the major brands in Croatia?
* Do consumers prefer appetite suppressants, blockers, burners, or craving suppressants?
* Are slimming teas popular in Croatia?
Reasons to Get this Report
* Gain competitive intelligence about market leaders
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For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156.
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Market Report, "Weight Management in Croatia", published
Company: Fast Market Research, Inc.
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001