Kontron extends Avnet Embedded franchise

From: Avnet Embedded
Published: Mon Mar 08 2010

Avnet Embedded, an Avnet, Inc. (NYSE:AVT) company, today announced that its franchise with Kontron, the global leader of embedded computing technology, has been extended to cover Italy. Avnet Embedded already represents Kontron on a global scale, including France through Axess Technology and in Nordic through Trident.

The new Kontron relationship gives Avnet Embedded access to their complete range of world-class embedded computing platforms in Italy, significantly enhancing its portfolio for this region. Avnet Embedded already markets, sells and supports Microsoft embedded operating systems in Italy, as well as leading franchises of displays and wireless modules.

"Avnet Embedded is one of our most successful partners globally, and it makes perfect sense for us to extend our relationship with them into this new geography" says JŁrgen Grabow, Vice President Sales EMEA, Kontron. "Their energy, focus and customer-centric approach, based on strong technical know-how has been extremely productive in France and the Nordic region. Their Italian team has demonstrated that they can replicate this performance."

Responding, Martin Brooks, vice president of Avnet Embedded said, "Kontron is both a leader in its field and a strategic supplier for Avnet Embedded in Europe, and this appointment shows that our relationship with them continues to grow and strengthen. We are delighted that Kontron has decided to continue to expand our successful partnership and we are excited by the prospect of working together in Italy, which is one of our strongest regions for embedded computing."

Alessandro Brazzoni, Marketing Director for Embedded Computing and Director for Southern Europe, Avnet Embedded added, "The addition of Kontron adds a new dimension to the Avnet Embedded portfolio in Southern Europe. We are excited about the opportunity to work with our customers to build systems based on Kontronís innovative and market-leading embedded computing technologies."

Trident and Axess Technology received awards in Kontronís annual sales partner meeting for their excellent performance in 2008.

About Avnet Embedded
Avnet Embedded is a product business group within Avnet Electronics Marketing EMEA, an operating region of Avnet, Inc., (NYSE: AVT). Avnet Embedded was created to serve the industrial market with displays, embedded computing hardware, software, networking and wireless products. The group also provides customers with finished or customised products and training, system integration and ODM services through its European technical centres and partners. Avnet Embedded works with a range of leading product manufacturers and technical partners to provide the best product solution to meet its customersí specific requirements. Further information is available at www.avnet-embedded.eu.

About Kontron
Kontron, the global leader of embedded computing technology, designs and manufactures embedded and communications standards-based, rugged COTS and custom solutions for OEMs, systems integrators, and application providers in a variety of markets. Kontron engineering and manufacturing facilities, located throughout Europe, North America, and Asia-Pacific, work together with streamlined global sales and support services to help customers reduce their time-to-market and gain a competitive advantage. Kontronís diverse product portfolio includes: boards & mezzanines, Computer-on-Modules, HMIs & displays, systems & platforms, and rugged & custom capabilities. Kontron is a Premier member of the Intelģ Embedded Alliance and has been a VDC Platinum Vendor for Embedded Computer Boards 5 years running. Kontron is listed on the German TecDAX stock exchange under the symbol "KBC". For more information, please visit: http://www.kontron.com

For more information contact:
Andra Hartstang
Manager Communications
Im Technologiepark 2-8
85586 Poing, Germany
Phone +49 8121 774 202
Fax +49 8121 774 439
Email: andra.hartstang@avnet.eu

Company: Avnet Embedded
Contact Name: Andra Hartstang
Contact Email: andra.hartstang@avnet.eu
Contact Phone: +49 8121 774 202

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